Case Study

Montgomerie Links Vietnam

Services

mobile app development / brochure design / social media marketing

Golfing legend, Sir Colin Montgomerie, artfully designed the Montgomerie Links Vietnam course. The links-style course was the first – and remains the best – golf course in the Central Coast of Vietnam, just a few minutes drive from Danang International Airport.

The Challenge

Montgomerie Links Vietnam approached Seadev with the need to engage golfers beyond the course and to update their sales and marketing collateral.

The Approach

Seadev introduced a multi-year social media marketing strategy allowing Montgomerie Links Vietnam to connect with customers on and off the course building greater customer loyalty and international brand awareness. In order for Montgomerie Links Vietnam to standout when speaking with potential customers and business partners, Seadev developed an interactive sales brochure mobile app and a customized print sales brochure.

Brochure Design & App Development

Seadev designed both an app and a print sales brochure to help Montgomerie Links Vietnam stand out in both tradeshows and corporate boardrooms. The app allows the client to show up-to-date information alongside stunning photos and video leaving a lasting impression of the Montgomerie Links Vietnam brand.

Social Media Marketing

Because of the perceived high cost and exclusivity of golf, Montgomerie Links Vietnam uses our Social Media Marketing services to build greater awareness for the game of golf and the Montgomerie Links Vietnam brand. Our multi-year content strategy includes golf education, targeted promotions and guest experience storytelling. The result is a much more engaged and loyal user fan base in what has traditionally been an indifferent online community.